Are you currently generating leads online? Would you like to be? (Of course you would.) Back in 2006, when I began first hearing about the idea of marketing on auto-pilot, I spent loads of time and money to figure out what it actually meant and how I could do it in my own practice. While I loved to get out there and speak to educate my community, I really loved the idea that I could be building my law practice while I slept. So, I decided to learn how it was done. What I discovered is that it all comes … Continue reading »

In a recent survey, people were asked to rank 10 professions on how much they feel each profession contributes to society. You know who was ranked dead last?… sadly, lawyers. It’s really not that surprising. Though law is a helping profession, the traditional law business model leaves lawyers who focus on helping broke, tired and burned out. If you learn from the most “successful” lawyers (success from a financial perspective), you’ll be constantly focusing on the next new client, stuck on the cash flow roller coaster and the marketing merry go round, getting more and more sick and tired. It’s … Continue reading »

I’m so fed up with lawyers investing thousands and thousands of dollars in websites that simply suck. So I decided to work with one of our Family Business Lawyers directly on the re-design and launch of his website. The first step was to create a wireframe of the site. You can see the final wireframe right here. If the design of your website does not begin with a wireframe, quickly find someone else to create your website. When Michael and I got on the phone to discuss his wireframe, a few things came up that made me realize part of … Continue reading »

Let’s get honest. It seems that most lawyers hate the practice of law. I notice that those of you who hate the practice tend to fall into a few different categories: Working for Biglaw, billing hours by the bushel, with not a lot of impact or fulfillment to show for it other than a big paycheck; Working for yourself, sucking wind, struggling to pay the bills because you can’t figure out the business end of law practice; Doing defense work for insurance companies; Doing other types of conflict/litigation that requires nasty back and forth with opposing counsel. Perhaps there are … Continue reading »