My home is my refuge, my sanctuary. It’s the place where my soul gets rejuvenated each day. I take the beauty and soundness of my home very seriously. The condition of my home impacts my business in concrete ways. When my home is orderly, my thinking is orderly, and vice versa. I used to feel guilty that I spent so much of my “work day” at home. I’d putter around the kitchen, washing dishes, cleaning counters, fold the laundry, make beds, clear up the clutter. But when I’d sit down to study or write, my head would be clear and … Continue reading »

If you’ve practiced law for any amount of time, you’ve most likely watched prospects leave your office without converting into paying clients. But why? Here are the top three reasons clients are walking away from your firm without writing you a check: Lack of perceived value. Many lawyers have written to us saying they can’t raise their fees because they struggle enough as it is to engage clients at the low fees they are charging now. But, listen, that’s the wrong way to think — when prospects leave your office without writing you a check, it’s almost never about your fee. … Continue reading »

One of the biggest shockers to me, bar none, when I hung my shingle and started my own law practice was that I would have to learn how to sell. I figured I’d go out, do some speaking in my local community, people would hear me talk about something they needed, they would come into my office and they’d leave having written me a check. I’d be able to engage a few new clients every month and easily support my family. Of course, it wasn’t quite like that. Law school didn’t teach me that in order to be successful in … Continue reading »

I’m in the process of hiring a lawyer for my ex-husband. He’s a beneficiary of a trust being litigated in Cincinnati, Ohio and we live in Boulder, Colorado, so we’ve had to do all of our searching for a lawyer on the internet. At first I was annoyed that I needed to help him find a lawyer and he couldn’t just do it himself, but then as I began to get into the process, I realized why it’s so hard for him. Most lawyers are doing such a horrible job of marketing themselves online that it’s actually really hard to … Continue reading »