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Author Archive: Alexis Neely

Alexis Neely

Alexis Neely,
Founder & President

After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson.

She survived there for 3 years before realizing that she would never be happy working for a big law firm, billing time in 6 minute increments and not really feeling as if she was making a difference in her client’s lives.

With a brand new baby, a 3.5 year old and a husband staying home to take care of the children, Alexis threw caution to the wind and left the big law firm to open her own solo law practice in Redondo Beach, California.

Despite knowing nothing about business, she built that law practice into a million dollar a year revenue generator within just three years by creating a revolutionary new law business model that her clients loved. She went on to write the bestselling book on legal planning for families, Wear Clean Underwear, and to teach lawyers how to attract clients, engage those clients without billing on an hourly basis, and to serve those clients using her new law business model.

Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

The 15 Most Common Law Practice Mistakes That Kill Lawyers Lives and Incomes

road signs, all overlapping, all read "wrong way"

AND How To FIX them! In my last post, I revealed the reason why most lawyers and law practices fail themselves and their clients. Judging by the dozens of email replies over the weekend, it struck a nerve. This post is the follow-up, this time with actionable takeaways. Let’s get right to it. This is my list of the most common law practice mistakes I see lawyers making, year in and year out. I discovered these mistakes after nearly bankrupting my own law practice (and life) by following the traditional “successful lawyer” law practice-building advice and then coaching thousands of … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

How to Generate Leads with Business Owners BEFORE You Have a Client Engagement System in Place

A very important concept that we talk about at Law Business Mentors is the creation of a solid client engagement system. We often advise that lawyers not invest any money in marketing until they have a process and system for engaging clients set up and working. Why? Because without a client engagement system in place, you will not be able to properly engage your prospects and can end up losing them as a client, after having invested time and money to get them interested in the first place.   However, you’re still running a law practice and you can’t just … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Tracking Your Law Practice Client Engagement System Results

One of the most important aspects of learning how to engage more clients is understanding the three phases of your client engagement system and then tracking so you know what’s working, and what’s not. Most lawyers are operating with no system whatsoever, which is the first problem in low client engagement rates. So the first step would be to create one. Here are the three phases of your system: Inquiries Appointments Client Conversions By closely tracking the activity of each of these phases you can determine what areas of your client engagement system need help. Let’s take a look at … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Update From the Live, In-Person Intensive in Colorado — We Did It!

Update From the Live, In-Person Intensive in Colorado — We Did It!

Last week 12 of our members flew home after a week of inspiration and support from us here in Boulder, CO. They re-entered their everyday lives with a whole new set of tools for connection that they did not have before this life-changing week. I fell in love with each and every lawyer in the room. And, I believe they fell in love with each other as well. Best of all, I think we all fell a little bit more in love with the fact that we get to be lawyers AND serve clients in such a meaningful and impactful … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Alexis Neely visits the Lawyerist Podcast to talk about Estate Planning

Most lawyers think of estate planning as dry and boring, focused on tedious document preparation, and only applicable to a small segment of society. This is what we were taught in law school. Yet that is about the furthest from the truth as you can get. Estate planning is a hidden gem in the world of law if you come at it from the right perspective and shift your way of practicing it. Over the years we have worked with hundreds of lawyers who have practiced estate planning in the way we teach, and as a result they have created … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

The Single Biggest Reason Lawyers Lose Prospects Instead of Getting Hired Every Time

The Single Biggest Reason Lawyers Lose Prospects Instead of Getting Hired Every Time

As a lawyer myself, I imagine that one of your biggest frustrations is when you get a phone call from a prospect who asks “what will it cost” because you know they are just shopping around for the cheapest legal services possible. And, you are sick and tired of being seen as a commodity, instead of being valued for the great service you offer. Or, perhaps you are losing client after client who you know needs your services, but then as soon as they hear how much it will be, they have to think about it. I can solve these … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Your Firm Story – A Key Client Engagement Tool

Your Firm Story – A Key Client Engagement Tool

One of the exercises we have all of our members engage in when they join us  is to re-write their “Firm Story.”  This is essentially the story of how they are different from other lawyers and law firms that gets told at the beginning of all talks and initial client meetings. And when done right, it shows the clients immediately why they want to hire you instead of anyone else. Telling your story to your prospects, clients and referral sources is a powerful way to connect and develop the “know, like and trust” factor which makes people want to hire … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Who Do You Want To Serve?

As lawyers, many of us take anyone who walks in the door because we need the money to pay the bills, and we don’t have a better option.  However, in addition to creating stress, being a “door lawyer” can be detrimental to your success.  It spreads you thin, leaves you constantly wondering where the next client is coming from and unable to truly provide a top-notch service you can believe in fully.   One of the concepts we teach our lawyers is to focus in on a specific niche or practice area. This way you can serve clients in terms … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

How to Generate Paying Clients For Your Law Practice By Speaking in Your Local Community

a man in a suit at a podium giving a presentation

Looking for new ways to find clients is a common issue faced by most lawyers. One of our tried and true methods is by hosting public events or speaking at events that your target market already attends. Educating your community through presentations can be one of the best ways to attract new clients and provide valuable information to the community at the same time. However, if not done correctly, it can also turn into a big waste of time that results in you doing more to market for your competition than to get any paying clients. If you’ve ever done … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Creating a Life Worth Living and a Legacy Worth Leaving Instead of “Just An Estate Plan”

Creating a Life Worth Living and a Legacy Worth Leaving Instead of “Just An Estate Plan”

Maybe you took a law school class on Wills and Trusts and left it feeling that estate planning is incredibly boring and dry,  only focused on retirees and the “1%”.   If that’s the case, you’ve been led astray. Or, if you are practicing estate planning and find it boring, you might be doing it wrong and missing out on a huge opportunity to truly impact your community in a truly meaningful way. Helping your clients learn to face death, and plan for it properly, in the way we teach, supports them to have a better life now. And, guides … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.