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Category Archives: Ask the Mentors

How to Generate Leads with Business Owners BEFORE You Have a Client Engagement System in Place

A very important concept that we talk about at Law Business Mentors is the creation of a solid client engagement system. We often advise that lawyers not invest any money in marketing until they have a process and system for engaging clients set up and working. Why? Because without a client engagement system in place, you will not be able to properly engage your prospects and can end up losing them as a client, after having invested time and money to get them interested in the first place.   However, you’re still running a law practice and you can’t just … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Tracking Your Law Practice Client Engagement System Results

One of the most important aspects of learning how to engage more clients is understanding the three phases of your client engagement system and then tracking so you know what’s working, and what’s not. Most lawyers are operating with no system whatsoever, which is the first problem in low client engagement rates. So the first step would be to create one. Here are the three phases of your system: Inquiries Appointments Client Conversions By closely tracking the activity of each of these phases you can determine what areas of your client engagement system need help. Let’s take a look at … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

The Genius of Scripts in Your Law Practice

The Genius of Scripts in Your Law Practice

One of the biggest complaints that we receive from lawyers is lack of engagement with prospects and clients.  Many lawyers find themselves hustling to get that next new client, and even though prospects inquire, they often don’t convert to a paying client.  Client engagement is one of THE most important ways to create a successful practice, and unfortunately we are not really taught this in law school. This is why it is a fundamental component of the programs that we teach our members.   Our client engagement  system is a detailed series of processes and systems that our lawyers implement … Continue reading »

About the Contributor
Alexis Neely
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Your Firm Story – A Key Client Engagement Tool

Your Firm Story – A Key Client Engagement Tool

One of the exercises we have all of our members engage in when they join us  is to re-write their “Firm Story.”  This is essentially the story of how they are different from other lawyers and law firms that gets told at the beginning of all talks and initial client meetings. And when done right, it shows the clients immediately why they want to hire you instead of anyone else. Telling your story to your prospects, clients and referral sources is a powerful way to connect and develop the “know, like and trust” factor which makes people want to hire … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Who Do You Want To Serve?

As lawyers, many of us take anyone who walks in the door because we need the money to pay the bills, and we don’t have a better option.  However, in addition to creating stress, being a “door lawyer” can be detrimental to your success.  It spreads you thin, leaves you constantly wondering where the next client is coming from and unable to truly provide a top-notch service you can believe in fully.   One of the concepts we teach our lawyers is to focus in on a specific niche or practice area. This way you can serve clients in terms … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

Creating a Life Worth Living and a Legacy Worth Leaving Instead of “Just An Estate Plan”

Creating a Life Worth Living and a Legacy Worth Leaving Instead of “Just An Estate Plan”

Maybe you took a law school class on Wills and Trusts and left it feeling that estate planning is incredibly boring and dry,  only focused on retirees and the “1%”.   If that’s the case, you’ve been led astray. Or, if you are practicing estate planning and find it boring, you might be doing it wrong and missing out on a huge opportunity to truly impact your community in a truly meaningful way. Helping your clients learn to face death, and plan for it properly, in the way we teach, supports them to have a better life now. And, guides … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

2 Key Practices to Move Your Law Practice Forward When You Feel Stuck

2 Key Practices to Move Your Law Practice Forward When You Feel Stuck

There are times when  you know you need to keep moving forward in your law practice, but for one reason or another you’re stuck – in “paralysis” mode.  This happens to the best of us.  The good news is that there are two steps that can help you move out of paralysis mode into one of positive action for your law practice. 1. Get Clarity My experience is that being stuck often comes from not knowing what to do next. The fastest path through is to get a clear vision of exactly where you want to go. When you’ve got … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

How to Incorporate a Business Succession Plan into an Estate Plan

How to Incorporate a Business Succession Plan into an Estate Plan

One of the questions that comes up among our members in our Estate Planning Bootcamp is how to deal with adding a business succession plan into an estate plan, for their business owner clients.  This is a common need when you are serving business owners and learning to assist clients through the process smoothly can be of great benefit to your law practice.   Given that each situation is unique, here is a general overview that will help you develop your own process for serving clients looking to incorporate a business succession plan into their estate plan. Set the ground … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

How to Reach your Target Audience with Effective Blog Article Marketing

How to Reach your Target Audience with Effective Blog Article Marketing

During one of our recent coaching sessions, one of our member lawyers posed a great question about writing blog articles as a form of advertising. Is this an effective way to seek out new leads?  We certainly believe it is.   Writing articles about topics of interest to your prospects is a wonderful way to become a trusted legal expert and thought-leader in your community. However, there are a few important things to consider to ensure your blog marketing is effective. Whether you are writing articles at no cost for a specific website, for your website or paying for distribution … Continue reading »

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

How to Wow Clients and Turn Them Into Raving Fans Who Refer All Their Friends, Family and Colleagues to You

How to Wow Clients and Turn Them Into Raving Fans Who Refer All Their Friends, Family and Colleagues to You

As lawyers, sometimes we focus so much of our time and energy on getting our prospects to sign on with us, that we forget to look at how to continue the relationship after the relationship begins. As a result, they walk out of our office after writing a big check, and promptly forget your name, or may even feel buyer’s remorse. Fixing this aspect of your practice can have a huge impact because you’ll start getting loads of referrals from your existing clients that pay off many times over for your life and law practice. One of the most important … Continue reading »

About the Contributor
Alexis Neely
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.