I’m going to share with you what I know is the BEST area (niche) of law to practice, for most lawyers. But first, a brief story as background… There was a time when I wasn’t sure I was going to continue serving lawyers. I had a mid-life crisis (or as I like to think of it—a Spiritual Awakening) and I did a deep dive soul-searching inquiry as to what I wanted to be when I grew up. To set the proper context here, this was happening when I had already built two million dollar businesses (one an estate planning and … Continue reading »

Back at the end of 2008, the economy was crashing and lawyers were scared.  I recorded this training with my mentor, Dave Dee, to help lawyers turn their fear into faith. I’m sharing it now because as I talk with lawyers regularly, I hear that even though our economy has substantially recovered 7 years later, so many lawyers are STILL in fear.  And everything Dave and I spoke about in this training is still 100% relevant to you today. In the audio training, you’ll hear … the single biggest thing you can do to make your law practice marketing effective in … Continue reading »

Many people don’t believe it. Even lawyers are known to scoff at it. But many of you know the truth — you go to law school, spend a small fortune and come out to find the pickings are lean. Looking deeper than 6 figure school loans and the trend of fewer Big Law positions available to absorb the glut of new law school grads every year… Let’s examine the real reason why so many lawyers are broke. “…the number of jobs in small firms has generally been increasing in recent years, and for every job in a large firm taken by … Continue reading »

What’s the best area of law to practice? That’s a tough question. However, I’ve been surveying lawyers for the past few months and asking deep questions like What’s Your Biggest Struggle? and What Would It Mean To Have A Law Business You Loved That Loves You Back? Over 300 lawyers have responded so far, and  I definitely have compiled enough information to outline some standards that it must meet, in order to solve the big challenges and provide the foundation for a truly satisfying career life. Here are the few I’ve narrowed it down to so far: # 1 – … Continue reading »

  How do you go about selecting a practice area? In Jim Collins’ book, “Good to Great”, he talks about The Hedgehog Concept, which you can learn more about on his website. Basically, it defines your sweet spot in business as the overlap of 3 circles: Let’s take a look at each one as it relates to finding the best area of law to practice for you. 1.) What are you passionate about? You went to law school to make a difference. It’s easy to lose track of that with those hefty student loans breathing down your neck and a … Continue reading »

Most lawyers think estate planning is boring because of the way they were taught to do it is all wrong. They also don’t understand how profound and necessary a service it is, either. Fact is, estate planning can be life-changing and it’s not boring at all. Let me give you a personal example of how important estate planning is to the families you already serve: When I was in law school, my father-in-law died. He had spent over $3000 on an estate plan so that we, his family, wouldn’t have to deal with the probate court or his ex-wife. Unfortunately … Continue reading »

Yes, I know. It’s shocking. The gal that Alexis always talks about being in love with her practice actually hates the words “estate planning”. I hate estate planning because it conjures up the images of a bunch of stuffy, grey-haired lawyers sitting around a marble, diamond-encrusted conference room on the top floor of a skyscraper, talking about kicking the bucket and who’s going to get mom and dad’s fortune; cutting out Junior because he got a tattoo when dad forbade it; deciding how much each kid will get each month to live on. That image both bores me and bothers … Continue reading »

Last fall I felt a renewed calling to return to yoga practice full time. Committing to yoga came from a deep yearning to reconnect with my own body. After being a mom where my body was not my own alone; a law student, where I had to be out of my body and in my head for long periods of time; and a business owner, where I simply did not make time for my body, has taken a toll. I’ve known for a long time that the work I do as an estate planner has a sacred core to it; … Continue reading »

Regardless of what kind of law you practice, you are serving people with families. You may be serving them to build their companies, or to get compensated after an injury or to ease their way through a divorce… Maybe you’re helping them to get through a criminal matter or start over through bankruptcy. Whatever it is you’re doing for your clients, you are serving people. The thing is, chances are high that you are missing a huge opportunity to not only make a big difference in these people’s lives, but also in the lives of their families for generations to … Continue reading »