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Law Business Manifesto

The Yellow Brick Road To A Practice You Can Call Home

follow-the-yellowbrick-road1Dorothy. A pretty little farm girl in a Technicolor world, frightened and homesick. Her only wish was to get home to Auntie Em, to the safety of what she’d known. She begged Glinda the Good Witch to help her. Glinda declined and instead invited her on a journey to find the Wizard who might have the secret to get her home. But where do I start? Dorothy asked the Good Witch. Just follow the Yellow Brick Road, Glinda replied.

“But where is that?” she wondered as Glinda faded into the distance in her floating bubble. The Munchkins kindly pointed her ruby red slippers to the very tippy top of the Yellow Brick Road. She took her first few tentative steps….

If Dorothy Gail had found herself landed in the middle of a law school graduation, instead of in Munchkinland on top of a shady lady with a shoe fetish, she probably would have wanted to know how to get home too—to a safe, predictable law firm job that she could count on for a paycheck and for work she was trained to do—to the black-and-white world she believed would provide for her. But the statistics of massive lawyer layoffs and law firm dissolutions, are telling us we’re not in Kansas anymore. Dorothy’s out of work.

If the legal profession had a Glinda, she’d tell us there’s no turning back time, no way to get where we were before.

There is no such thing as a safe, predictable law firm job anymore. Even the few law firm jobs that exist are anything but safe. Partners are being let go or made so miserable that they leave voluntarily. So we have no choice but to venture out on our own to find our true home, our true destiny, our true safety. Like Dorothy, we will find that our only true home lies within us.

Your journey begins here and now.

This journey, yours and mine, is transformative. We are just like Dorothy, who by facing her fears and traveling through the Haunted Forest, facing and slaying the Wicked Witch of the North, claimed herself. She made home within her. We, too, are setting out on a journey with no foreseeable end, packed full of flying monkeys and singing scarecrows.

The destination is you, the reward is home. A home that cannot be laid off, downsized, or given a pay cut. You are on the journey to being a law business owner.

Fortunately, like Dorothy, you have helpers. No great journey comes without helpers!

That’s us. Law Business Mentors. We’ve traveled the Yellow Brick Road. We know how terrifying those first few steps of the journey are. In fact, we’ve done this so recently that we can bring to you first hand and timely information about what lies ahead and help you acquire the tools you need to bring with you. I’ll give you three guesses about what those tools are.

That’s right. Brains, courage, and heart.

We will help you take those first steps to learn the basic skills you need. Our Estate Planning Bootcamp is just the place to tiptoe onto your path – through it, we will see you down the first steps along the Road. When you reach the Haunted Forest, we will help you find your courage. When you fall asleep in a poppy field, we will wake you up and remind you all that you have going for you. And when the journey gets really tough, we’ll hand you that bucket of water. By the time you’ve reached the Emerald City, you will know exactly what you’re capable of and how you can serve your community in a deep, meaningful, lasting way.

If you’re ready to set out on your journey home, visit us here to learn more about the Estate Planning Bootcamp — our context-based beginner’s education program, complete with CLE in most states. The course will help you acquire the information and skills you need to put your foot on the Yellow Brick Road and start your journey.

Are you ready to have a law practice you love, full of meaningful and lucrative work?

About the Contributor
Alexis Neely is a bestselling author and has been a frequent guest on numerous network talk shows and news broadcasts. After graduating first in her law school class from Georgetown Law, Alexis clerked for Senior Judge Peter T. Fay on the 11th Circuit Court of Appeals and then began her career at the #1 AmLaw rated firm of Munger, Tolles & Olson. She went on to build her own law practice into a million dollar a year revenue generator within just three years by creating a revolutionary New Law Business Model you’ll hear about on the call. She is a leading expert on teaching lawyers how to attract more clients, engage those clients at higher fees,* and to serve those clients using this completely different law business model. Lawyers using Alexis’ systems report far more happiness, bigger bank accounts, and that they love being lawyers again.

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